> ## Documentation Index
> Fetch the complete documentation index at: https://docs.hirealli.com/llms.txt
> Use this file to discover all available pages before exploring further.

# AI Lead Detection (Web)

> What AI Lead Detection is, where its leads appear in your dashboard and how to tell if your account has it.

AI Lead Detection identifies the people who visit your website, so a visitor who never filled in a form can still become a lead with a name and a way to reach them. In your dashboard, these leads are labeled **Web**. On some dashboards the label reads **AI Lead Detection** instead. It means the same thing.

## Do you have it?

AI Lead Detection is part of your account when the Alli team has set it up for your website. To check, open **Leads** and select **Web** (or **AI Lead Detection**):

* If you have it, you see your website leads.
* If you do not, you see **Not connected yet** with a note about AI Lead Detection.

To add it or check an existing website connection, [send the team your website details](/help#website-lead-detection).

## Where Web leads appear

**In Leads.** Web leads sit in the same list as your call leads. Select **All** to see both together, or **Web** for website leads only. Each one shows:

* When the visitor was identified
* Their name, email and phone number
* Their city and state
* The campaign that found them, and the lead's status
* A **Web** label and the website they visited

See [Leads](/leads) for the date range and the rest of the list.

**In Dashboards.** If your account includes Dashboards, the **AI Leads** tab shows your website leads over a date range: headline numbers, **Leads Over Time**, **Leads by Status**, **Leads by Source** and **Leads by Campaign**.

## Good to know

* A Web lead has no call behind it, so its row in Leads does not open a page of its own.
* The Leads search box finds call leads only. To look through Web leads, select **Web** and narrow the date range.
* A website visit does not always become an identified lead. The Web count and your website's total traffic count measure different things.
* A contact detail may be missing. Use the available information and report incorrect details to support.

## What to do next

If you expected leads and the list is empty, follow the [troubleshooting checks](/troubleshooting#your-leads-list-is-empty). If your website was redesigned or moved to a new platform, [tell the team what changed](/help#website-lead-detection).

For the leads you already have, use the [follow-up routine](/lead-follow-up) to give each next step an owner.


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